Tag Archives: marketing

The Impact of Automation on Media Production

AI is taking over many tasks in the media production industry. But the content creator is more important than ever.

Master Your Non-Fiction Film with Smart Planning

One of the biggest mistakes you can make when you start out in filmmaking is failing to plan. This is obvious in the case of fiction – but it is just as important when you are making a non-fiction film. You might want to just to a project and film what is going on. ItContinue reading “Master Your Non-Fiction Film with Smart Planning”

The Diversity Dilemma in AI-Generated Images

AI images are getting better – but it still has a diversity problem. Here are some practical tips to help you avoid racial and gender stereotypes in #GenAI

AI Bots Fail To Reflect Diversity in Modern Britain: Study

This study shows that generative AI produces sexist and racist stereotypes rather than reflecting the modern world.

Filming During Lockdown – Innovative New Approaches

Filming during lockdown IS possible if you use innovative approaches to overcome the obstacles. Here are two real world examples.

How to sparkle in a video presentation!

Your business advisor, the media, everyone you ask tells you the same thing. Market yourself on video! Easy eh … Well … possibly not! You might have tried, hated the results and given up. But don’t be disheartened. Remember. TV presenters get a lot of help to look that good! There’s one other thing. ThatContinue reading “How to sparkle in a video presentation!”

The Lockdown Startup – A Business Story

Finally. I did it.  I stepped down from a long, successful career with the BBC. All ready to set up on my own. It was a dream years in the making. To offer my skills as a film-maker to Welsh businesses, voluntary organisations and the public sector. Yes – I was giving up a wellContinue reading “The Lockdown Startup – A Business Story”